Blog

SpinWeb is an Indianapolis-based digital agency, specializing in enterprise website design & digital marketing

How to Use Facebook Lead Ads to Increase Webinar Registrations

By Michael Reynolds | 05.18.2016

Facebook-coffee-1.jpg

Image credit: Rawpixel.com / Shutterstock.com 

Webinars are an awesome component of a healthy inbound marketing program. Webinars make it easy to get in front of your prospects and clients and help them solve problems while giving them a taste of your personality. People want to buy from people they know, like and trust and if they hear you speak in real time, it goes a long way toward helping them get to know you.

One challenge that some of our clients have is how to increase registrations for their webinars. They have a great presentation prepared and a great message to share but they have not yet built a large email list. This is where Facebook Lead Ads can be a powerful tool.

Read More

A Sample Webinar Script and Agenda for Businesses

By Michael Reynolds | 12.09.2015

Webinars can be a great tactic as part of your inbound marketing program. They are more personal than an article or ebook and get be a good way to help potential clients get to know your company before having a sales conversation.

A lot of our clients are interesting in starting a webinar program but aren't sure how to run it. We often get asked for a script or an agenda to help them structure it properly.

webinar-script.jpg

So without further ado, here is a sample webinar script that you can use to present your own webinars. This script assumes that the webinar will involve two people: a host and a presenter.

Read More

How to Promote Your Webinar

By Serena Acker | 02.05.2015

Webinars can be a powerful part of your inbound marketing strategy. You can plan even the smallest of details, but if you don't promote it, you're going to have put more into it than you'll get out of it. That being said, promotion is just as important as executing the actual webinar.  

If you have an upcoming webinar on your content calendar, here are a few ways to promote it well.

shutterstock_89077912

Read More

The Recipe for Successful Sales and Marketing Integration

By Michael Reynolds | 11.20.2013

Business development is critical to your organization. After all, you need customers/clients to stay in business right?

Read More

Let's Talk

Ready to get started

Seamlessly expedite sustainable experiences whereas clicks-and-mortar e-tailers. Credibly create cooperative testing procedures with high-quality applications. Synergistically enable granular convergence whereas client-based convergence.