SpinWeb is an Indianapolis-based digital agency, specializing in enterprise website design & digital marketing

Stephanie Fisher

Stephanie Fisher

Recent Posts

How to Make an Executive Digital Marketing Report for Your CEO (Or Board)

By Stephanie Fisher | 03.01.2018


This post was originally published in 2014, practically the dark ages! Much of the content is still relevant, but we've updated the post and added a section on how to use Google Data Studio to create an awesome monthly marketing report, for free. Enjoy!

Your monthly marketing presentation is coming up and it's time to step up your game.

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How to Successfully Migrate from Salesforce to HubSpot CRM

By Stephanie Fisher | 06.12.2017

A good CRM is one of our best sales tools. It's important to choose the right one for you and your team. If you're planning to leave Salesforce and make the switch to HubSpot CRM you can skip right to Step 2 where we dive into details of how to do the migration!

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How to Create a Fundraising Email Workflow to Donors

By Stephanie Fisher | 04.10.2017


An email workflow is a series of steps and actions that you can automate to make your email marketing and fundraising more effective and efficient. A workflow isn't just a "one and done" email blast or campaign. For the purpose of this post, you'll want to think about the entire flow of the email series, your goals, how many emails you want to send, and the end goal or action that you want your donors, members or contacts to make. If you're familiar with the business marketing concept of "lead nurturing" you can think of it like that—donor nurturing.

If you're fortunate enough to have a robust automated marketing platform, you can get super detailed with your workflow. If not, no problem. You can use various tools and systems to piece together a cohesive email workflow that can be tracked, measured and analyzed. It will take a little more time and resources, but it can be done.

So, let's get started planning and creating a fundraising workflow to your donors.

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The Best Entry-Level Nonprofit Online Donation Services for 2017

By Stephanie Fisher | 03.06.2017


If you're involved in a new nonprofit, professional association, church, or an older organization that hasn't made the leap to accepting donations online, this post is for you!

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What Happens to My Website During a Redesign?

By Stephanie Fisher | 02.02.2017


Answering frequently asked questions is one of the things we do here. And one question we hear is this: what will happen to my current website while the new one is being built?

We've got a short answer and a long answer.

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Favorite Things and Best of 2016

By Stephanie Fisher | 12.28.2016


We asked you all to share your favorite things of 2016 with us—favorite book, Netflix series, podcast and more. The following are submissions from our readers, clients, team members and SpinRadio listeners. Thanks for sending us your recommendations and we wish you all a happy and successful new year in 2017! Climb mountains.

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4 Steps to Perform a Website Audit & Present Your Findings [Toolkit]

By Stephanie Fisher | 12.15.2016


Our Website Self-Audit Kit continues to be the most popular resource on our website. We've updated this related blog post (originally publishing in 2015) with current tips and best practices.

'Tis the season for reflection on the old year, and anticipation of the new. For many of us marketers, it's a good time to take stock of our website and marketing programs to see what's working and what needs sprucing up. If you're thinking of a new website project or engagement, the best way to convince your leadership for extra dollars is to do a thorough audit and analysis. 

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8 Creative Sponsorship Packages for Your Next Event

By Stephanie Fisher | 11.22.2016


In the not too distant past, having someone sponsor your event meant they contributed funds and, in return, you put their logo on your marketing material. Perhaps you might put a flashy web banner on your website—Thanks to our Gold Level Sponsor, Acme Corp!

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Gold Nuggets from #Inbound2016

By Stephanie Fisher | 11.14.2016


Last week, six of us from team SpinWeb traveled to Boston for HubSpot's annual conference, Inbound 2016. We had a fantastic time and we broadcast SpinRadio live at the Boston Convention Center. For those who weren't able to attend, below are our 8 Gold Nuggets of Digital Marketing Wisdom from the event, or you can listen to the whole conversation on Inbound 2016 happenings, our takeaways, inspiration and lessons on the live SpinRadio episode here:

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5 Examples of Projects You Should Streamline

By Stephanie Fisher | 11.10.2016


What are the routine projects that you and your team complete each week, month, quarter? Have you considered the most efficient ways to run them? Would you like to have more time marketing, and less time managing?

At SpinWeb, we're always on the lookout for new tools or processes to achieve worklife zen—whether that's a better project management system or an entirely new method of delivering services.

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