Engage Your Audience. That's What We’re Here For.

How BuzzFeed Nails Social Media Details

Posted by Stephanie Fisher

Feb 26, 2015 9:30:00 AM

If you haven't heard of BuzzFeed before now, prepare to slip into a time sucking vortex and be lost for the next hour.

social-media-details

I could go on for days about how much we heart BuzzFeed. They just get it. They've been winning the internet for a while now (yes, they gather a lot of their material from Reddit, but that's OK! We call that "repurposing" and "curating") and they just seem to be getting more popular by the day.

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Topics: social media

How Setting "No Meeting Days" is the Ultimate Company-wide Productivity Hack

Posted by Michael Reynolds

Feb 25, 2015 9:30:00 AM

I'm about to share with you one of our closely-guarded secrets. It's a really simple policy that was implemented on a whim but has ended up being one of the most significant productivity boosters we've ever seen at SpinWeb and I hope it can help you, too.

Before I tell you about it, I'm going to share with you how we used to operate our schedules (which is pretty much like every other company) and what it was doing to us. Before implementing this policy, we scheduled our time on Monday through Friday just like everyone else. We booked meetings on Monday mornings. We booked meetings on Wednesday afternoons. We booked meetings on Thursdays, Fridays, Tuesdays, and really any time we saw "white space" on everyone's calendars.

coffee-with-calendar

This seemed to be the norm. After all, when people want to meet we need to accommodate, right?

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Topics: productivity

When to Use Dropbox vs. Google Docs

Posted by Stephanie Fisher

Feb 24, 2015 9:30:00 AM

Dropbox and Google Docs are amazing collaboration tools. We've already discussed the basics of Google Docs, so if you need a quick reminder click over here to learn how to Google Doc Like a pro.

cloud-dropbox-google-docs

Dropbox 101

I like to think of Dropbox as a cloud-based filing system. For SpinWeb, it's our shared space for files, documents, photos, videos, and other digital assets that we need to store.

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Topics: productivity, collaboration, process, Organization

Improve Your Business Relationships by Avoiding the "V" Word [Quick Tip]

Posted by Michael Reynolds

Feb 23, 2015 9:30:00 AM

There is a word in business that a lot of organizations use without even realizing how negative it can be. It's not necessarily an offensive word (although some might think so) but it can limit the success of your business relationships.

partnership

A lot of us probablty use this word all the time without even realizing the effect it can have on our relationships.

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Topics: Quick Tip

SpinRadio Episode #7 - Marketing Reports, Making Your Buying Process Easier

Posted by Michael Reynolds

Feb 20, 2015 10:13:38 AM

Welcome to SpinRadio! We broadcast every Friday at 10am Eastern LIVE with inbound marketing and sales strategy to help you get better at driving business through your online presence. We take questions from listeners via and email. We also live tweet with the hashtag #SpinRadio.

SpinRadio-photo-610x297

In today's episode, we're covering:

  • How to create marketing reports
  • Improving the buying process
  • As always, our Tactical Top 5 (actionable tweaks to improve your online presence)
  • Q&A from listeners
  • Weekly inspiration

Click play below for the live show (or a recording of it if you missed it). The next episode is LIVE at 10am Eastern today. Just refresh this page at 10am if you don't see the live stream yet (it will show last week's recording until then). Or if you missed this one, you can listen to the recording below. The latest episode always streams live at spinweb.net/radio.

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Topics: SpinRadio

How to Remarket Your Prospects Using Facebook Custom Audiences

Posted by Rachael Vail-Steele

Feb 19, 2015 9:30:00 AM

What is the new social media game all the big boys are playing? Do you know?

same-old-thinking

Here it is: Remarketing to your prospects using social media.

We've been doing it too, and it's really, really exciting! Of course, we wanted to pass on to you what we've learned from our own experiments, so you can test it out for yourselves.

First, the facts. Here are some social media statistics in case you need them.

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Topics: marketing, facebook, social media

The Business Professional's Guide to Calendar Etiquette

Posted by Michael Reynolds

Feb 18, 2015 9:30:00 AM

As a busy corporate exec or business leader, you juggle all sorts of flaming swords and projects every day. You rely on your productivity systems and your calendar to drive your schedule.

If you're like me, you live by your calendar. We use Google Apps at SpinWeb, which means that our calendars are shared and available in the cloud for seamless collaboration.

calendar

One thing I've noticed, however, is that not everyone manages their calendar well. When I send invites to others for business meetings or accept invitations from others, I encounter all sorts of inefficiencies that make life a little more challenging.

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Topics: productivity

Churches: Stumped About What to Post on Facebook?

Posted by Serena Acker

Feb 17, 2015 9:30:00 AM

Whether you’re new to Facebook or have had a page for several years, sometimes you just don’t know what to say. We’ve all been there; staring at that little white box on Facebook that begs, “What’s on your mind?” You know that you should say something, but you’re unsure of what.

If you are a church, it’s important to have a strong social media presence in order to keep your congregation engaged. After all, Facebook is a powerful tool that you can use to educate and inform, uplift and encourage.

If you resonate with the aforementioned writer’s block, you’ve come to the right spot. We’ve compiled five helpful ideas to post on your church’s Facebook page.

church

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Topics: facebook, nonprofits

An Easy Way to Get Employee Feedback [Quick Tip]

Posted by Stephanie Fisher

Feb 16, 2015 10:30:00 AM

One of the ways we stay in touch at SpinWeb is through a tool called "Know Your Company."

sm-chromeboxbw-cropped

Each Monday, Wednesday, and Friday everyone gets an email with a simple survey question.

Monday's question is always "What are you working on this week." This helps us stay out of our silos and see the big picture of the team's workload.

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SpinRadio Episode #6 - A Simple Website Lead-generation Process, Building Trust With Clients

Posted by Michael Reynolds

Feb 13, 2015 9:30:00 AM

Welcome to SpinRadio! We broadcast every Friday at 10am Eastern LIVE with inbound marketing and sales strategy to help you get better at driving business through your online presence. We take questions from listeners via and email. We also live tweet with the hashtag #SpinRadio.

SpinRadio-photo-610x297

In today's episode, we're covering:

  • The importance of language in customer service
  • A simple 5-step website lead-generation process
  • Building trust with clients
  • As always, our Tactical Top 5 (actionable tweaks to improve your online presence)
  • Q&A from listeners
  • Weekly inspiration

Click play below for the live show (or a recording of it if you missed it). The next episode is LIVE at 10am Eastern today. Just refresh this page at 10am if you don't see the live stream yet (it will show last week's recording until then). Or if you missed this one, you can listen to the recording below. The latest episode always streams live at spinweb.net/radio.

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Topics: sales, website, SpinRadio

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