There are few things more exciting for us here at SpinWeb than launching a shiny, new (or redesigned) website. We've labored; we've designed; we've collaborated. So when it comes time to share it with the world, we get excited!
...not to mention how thrilled the companies are WITH their new website! They feel empowered, like they can conquer the world. While redesigned websites CAN do many things, but they can't do everything.
Redesigned websites are great (and worthy of being celebrated), but sometimes companies assume that just because they re-did their website, they can stop all of their other marketing efforts. (Insert warning sirens here!)
I hate to break it to you, but a redesigned website won't solve your marketing problems. If you had marketing issues before you upgraded, they're going to still be there after. After all, a new website isn't a silver bullet for marketing.
Let's start out with a few good reasons why you should absolutely redesign your website.
3 great reasons to redesign your website