<img height="1" width="1" border="0" alt="" style="display:none" src="https://www.facebook.com/tr?id=1419513631645868&amp;ev=NoScript">

Engage Your Audience. That's What We’re Here For.

What is a Learning Management System?

Posted by Stephanie Fisher

Jul 7, 2015 9:30:00 AM

As I was making a gleeful exit from college, ready to enter the "real world", a shift was beginning to take place in education.

The INTERNET was growing out of its infancy and into toddlerhood. And that toddler Internet was getting its sticky fingers all over everything.

Including the college classroom.


At the time, the most technological thing at school was the Computer Lab.

Read More

Topics: education

Domain Name Management 101 [Infographic]

Posted by Stephanie Fisher

Jul 7, 2015 9:30:00 AM

I hope you're ready for a pep talk, because I have one in my back pocket and I'm pulling it out!


YOU can learn the basics of a scary-sounding, technical thing called Domain Name Management.

YOU can impress those around you who puzzle over strange terms like IP Address and DNS and Registrar.

YOU can be the Master of Your Domain.

Read More

Topics: dns

Standing is NEAT [Quick Tip]

Posted by Heather Lyon

Jul 6, 2015 9:30:00 AM

You know what's neat?



NEAT = Non-exercise activity thermogenesis.

Standing is NEAT!

Read More

Topics: productivity

How to Hire a Great Marketing Director

Posted by Michael Reynolds

Jul 2, 2015 9:30:00 AM

Some of our clients come to us asking how to find a great marketing director. We've talked about how to treat your marketing directors well and how to utilize them well, but how do you find a great marketing director in the first place?


Who to Look For

The first thing you want to do is think about who you're looking for. You want to find someone who is tech savvy and active in the industry. You want someone who is active on social media because they'll most likely be using social media in the position.

Read More

Topics: marketing, inbound marketing

How the Population Growth of Millennials Will Affect Your Business

Posted by Abby Stearns

Jul 1, 2015 9:30:00 AM

MILLENNIALS! Are you sick of the word? Do you feel like you've read everything there is to know about this generation of people? Do you get irritated simply at the concept of generalizing an entire generation of people?

If you raised your hand, that makes two of us.


The reason I'm even writing about this subject is because of two reasons: 1. I am a Millennial (yet I feel and act like a grandma sometime) and 2. In my meetings, I have heard the phrase "Millennials aren't our target market" more times than I can count.

And it just blows me away. I think there's a lingering sense among certain circles that Millennials are these self-absorbed teens who just sit at home and surf the internet.

Read More

Topics: Business

How to Use Google Custom Search on Your Website

Posted by Stephanie Fisher

Jun 30, 2015 9:30:00 AM

One of the most often used features on any website is the search box. The question is: does your search get the results visitors are looking for? 

Google Custom Search may be the solution if your website doesn't have a solid search function.

It works just like a typical Google search, but the custom search only looks for the specified information on the website where the search is published. In other words, you can place a powerful Google search box into your website design and it lets people search just your site.


Just like a Google search, the user can see basic information associated with the term on the page, making it easier to determine if it is the right page to view.

Read More

Topics: website, web design

15 Ways to Take a Break From Work [Quick Tip]

Posted by Stephanie Fisher

Jun 29, 2015 9:30:00 AM

It's really important to take short breaks throughout the work day. Regular breaks are important to your physical health, your mental and creative capacity and your overall emotional state. This is especially true if you have an office job, you sit all day and/or you do most of your work on a computer.


I surveyed the SpinWeb team to find out their favorite ways to take five (or seven if you're a rebel).

Read More

Topics: productivity, Quick Tip

SpinRadio Episode #25 - Cracking the Code to Creating a Great Company Culture

Posted by Michael Reynolds

Jun 26, 2015 9:30:00 AM

Welcome to SpinRadio - your inbound marketing and sales radio show. We broadcast every Friday at 10am Eastern LIVE. We take questions from listeners via and email. We also live tweet with the hashtag #SpinRadio.


In today's episode, we're covering:

  • LOTS of Facebook updates
  • All about company culture
  • As always, our Tactical Top 5 (actionable tweaks to improve your online presence)
  • Q&A from listeners
  • Weekly inspiration

Click play below for the live show (or a recording of it if you missed it). The next episode is LIVE at 10am Eastern today. Just refresh this page at 10am if you don't see the live stream yet (it will show last week's recording until then). Or if you missed this one, you can listen to the recording below. The latest episode always streams live at spinweb.net/radio.

Read More

Topics: culture, SpinRadio

Behold, the Hierarchy of Marketing Content

Posted by Stephanie Fisher

Jun 25, 2015 9:30:00 AM

Maslow's Hierarchy of Needs is a well-known pyramid of human needs, with the most basic survival requirements at the bottom and the more existential desires at the top.

The idea is that as human beings have their basic needs met, they can level up to the next tier and eventually reach their full creative potential.



I realize I'm fortunate enough to be hanging out near the top part of the pyramid, which is why I'm even pondering this topic.

Read More

Topics: marketing, content

How Nonprofits Can Use LinkedIn to Find a Grant Writer

Posted by Stephanie Fisher

Jun 24, 2015 9:30:00 AM

If you don’t already have someone who is experienced at writing and applying for grants, you may need to hire a grant writer.



There are two reputable associations for finding a grant consultant; the Grant Professionals Association and the Association of Fundraising Professionals. It’s important to find individuals who are experienced and committed to a specific code of ethics. Members of these organizations are more likely to be both.

Read More

Topics: linkedin, nonprofits

Subscribe to SpinWeb's Marketing Blog

Join thousands of other CEOs and Marketing & Sales Professionals who use our blog to strengthen their online presence. Enter your email address below to subscribe.

Subscribe to Our Blog

Request a Blueprint

Follow Us